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Main Page –› Business & Commerce –› Marketing
 

Small Business Marketing Secrets: How to Get More Calls Returned

 
Author: Kevin Stirtz

Heres some good advice on getting more phone calls returned.

Many calls never get returned because the caller does not give a compelling reason for the other person to call back. They'll say something like, "call me back when you have the time".

If I get a voice mail like this I'm probably not going to call back unless it's someone I really want to talk to or if we have something important happening.

If you are taking time to call someone, then it must be important to you and to them. If it's not important, don't make the call in the first place.

So, assuming your call is important, then act like it and sound like it. When you leave your voice mail message, let them know it's important (and why). Use words and a tone that tell them you're expecting a call back soon. You don't have to be abrasive or overbearing, just assertive and confident. Put some energy into your voice.

Also, let them know the phone call will be short. We're all busy, so people who respect our time are more likely to get some of it. Finally, remember to WIIFM ("What's In It For Me"). Always try to let them know that you're calling with something that will benefit them.

Author Bio:

Kevin Stirtz

Kevin Stirtz helps people get more customers. He's been doing it for over 20 years and he's pretty good at it.

Kevin speaks to groups all over the USA and Canada. He writes a marketing column for a major business resource (AllBusiness.com) and in 2005 he published his first book, called, "Marketing for Smart People."

He is currently working on his second book which will be published during the fall of 2006.

When he's not helping people get more customers, you'll find Kevin spending time with his wife, his dogs and one or more of their many nieces and nephews who light up his life.

Kevin's favorite quote is:

"We make a living by what we get, we make a life by what we give."

-- Winston Churchill

Please call or email Kevin. He loves meeting new people. You can contact him at 952-212-4681 or via his website at KevinStirtz.com.

You can search for this article using: internet marketing, search engine marketing, online marketing, online marketing business opportunity
 
 
 

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